Below you will find pages that utilize the taxonomy term “tactics”
Drive traffic from email content for interest, not necessity
I just added an email into my swipe folder as a reminder of something not to do. Do not make the content of your email a thumbnail of a pdf with a link to the pdf.
Auto Post to Pinterest using IFTTT
I have not used Pinterest much, and rather than give up on it, I decided to automate it using IFTTT.
How to use Google Alerts for Content Marketing
Many people do not seem to use Google Alerts as part of their digital marketing strategy. It is a very easy way to keep up to date with your niche, find content to create and monitor your competitors.
Creating Infographics is Hard - some beginner hints and lessons learned
I created an Infographic on how to repurpose YouTube content into blogs, facebook, slideshare and other channels. And I thought it was OK. But I also took a second stab at it and I think the second version is better. Here’s what I learned from the changes.
How to repurpose your YouTube Content in 8 steps for Facebook, Instagram and Slideshare
This infographic shows you 8 steps to repurpose and repromote your YouTube videos.
How to use Google Docs as a Markdown editor with no plugins or Chrome extensions
I want to collaborate with people on Markdown based writing. Google Docs is a great collaborative writing environment. But it keeps adding formatting when I don’t want it to, so how can I use it to edit markdown. In this post I will tell you how to do that.
Cutting to the chase: type in your markdown and press ctrl+z
everytime Google Doc adds formatting, save as .txt
How to create a SlideShare account for your brand
I have a Slideshare account for my consulting business.
But I didn’t want to use it for my Talotics work as they are very separate. The branding, advertising and marketing work I do for my consultancy work provides the lessons learned for Talotics. But I want to keep them separate online.
I needed to create a Talotics SlideShare Account.
How to convert pdf presentations to Instagram videos
I spent a little time trying to work out how to repurpose pdf slide decks that I had released to Slideshare into videos for release on Instagram.
And now, with a few simple moves, and the use of ffmpeg
I can do just that.
How to make money on YouTube regardless of Partner Program Changes
The secret to YouTube Monetisation has never been a secret. Make your money outside YouTube and use YouTube to drive traffic to those revenue generation approaches off YouTube. The 2018 January Partner Program Update has not changed that.
View Hidden Error Messages on Instagram
Have you ever tried to do something on a website, and nothing happened, and you are sure it was an error but no error message was displayed?
Sometimes an error message is available but it wasn’t renderd on the GUI. In this post and supporting video I will show you how to see those error messages.
Readable URLS Using CamelCase
Today I noticed a minor thing that would improve the URL that a peer was using in their online copy.
I suggested using Camel Case for their URL. And then I realised that I wasn’t taking my own advice. So I can show you what I did to fix it.
Using HTTP - Your Web Site Is Broken
The Web is becoming ever more security conscious.
If you are serving your pages over an http connection then it will impact against you.
Here are some tips.
Using Presentation Slides for SEO and Traffic
Do you upload slide decks to the web to expand on your blogging efforts?
You probably should.
How to get the attention of another Instagram account
I’ve noticed that with more posts, and better tagging, that my content is getting in front of more people. That translates into more likes and comments. Comments have a higher value.
Your Web Site Is Broken - The 404 page
A common problem with web sites is the 404 page, the page that is shown when the page the visitor asked for does not exist.
How to avoid the wrong type of profile clicks
Have you ever clicked through a profile link because you had no idea what the person was about?
How to learn Lessons learned from other Instagram Users
Instagram Followers and Engagers are for learning from. Here are the tips and tactics I use to learn from them when they are not trying to teach me.
Choose a Cover When You Post a Video To Instagram
One thing I wish I had learned earlier with Instagram is how to control the thumbnail of the videos I upload to Instagram.
Free Video Included In This Post
Vary Your HashTags To Extend Your Content Reach
Vary your hashtags periodically.
If you keep using the same hashtags you might find that your reach growth stalls.